E-Commerce Development
ECOMD200 — E-Commerce Development, 3.0 hours
This course will provide students the basic understanding of the activities, issues, and concerns related to launching a new online business.
Program Objectives
- Understand what electronic commerce is and how it has developed. Gain a basic understanding of the protocols that power the Internet and the World Wide Web. These include TCP/IP, SMTP, HTTP, HTML, and XML.
- Learn how companies choose the best revenue model and then craft the optimal user experience to attract and keep customers
- Learn the marketing techniques and strategies used by companies. These include online advertising, email marketing, and social media
- Learn how the web is used for B2B transactions. Learn how electronic data interchange (EDI) works and how it has evolved. Learn how social networks are monetized
- Become familiar with legal issues such as taxes, ethical concerns, and intellectual property concerns. Learn the hardware and software aspects of a web server and the operating systems and web server software
- Become familiar with web hosting services and electronic commerce software. Become familiar with security risks in electronic commerce and how to implement security
- Understand how payments are processed for electronic commerce and the most common payment systems
- Learn how to plan an electronic commerce business venture. This includes the tasks of financing, development, and staffing
Professor
Mr. Nicholas Theodule received an MS Degree in Information Systems from University of Phoenix, after acquiring a BS in Electronics Communication Engineering Technology. Prior to this, he received his AAS in Computer Aided Drafting and Design. In addition, service of eight years in the US Army Reserves MP 95B was provided. As an educator there will be efforts provided to remove academic barriers pertaining to accessibility; development and learning constraints; learning resource comprehension; time management; and discovery towards refining academic engagement.
Online Support (IT) and Moodle Navigation
All members of the Lakewood University community who use the University’s computing, information or communication resources must act responsibly. Support is accessible by calling 1-800-517-0857 option 2 or by emailing info@lakewood.edu
Books and Resources
Schneider P. Gary. Electronic Commerce. 12th ed. Cengage, 2017.
Evaluation Method
Graded work will receive a numeric score reflecting the quality of performance.
Course Requirement Summary
- Assignments - Total of 60 Points
- Weekly discussion forums-Total of 80 Points
- Final Exam - 50 Points
Grading Scale
Graded work will receive a numeric score reflecting the quality of performance as given above in evaluation methods. The maximum number of points a student may earn is 190. To determine the final grade, the student's earned points are divided by 190.
Your overall course grade will be determined according to the following scale:
A = (90% -100%)
B = (80% - 89%)
C = (70% - 79%)
F < (Below 70%)
Assignment and Discussion Forum Post Rubrics
Writing Assignment Grading Rubric
|
Points |
Excellent |
Good |
Poor |
Very Poor |
No Response |
|
Original Posting ____/10 |
Writing assignment was well thought out, coherent, and thoughtfully organized with all parts of the questions addressed along with appropriate grammar and spelling |
Writing was clear and relatively well organized and responded to many/most of the key points with a few mistakes in regard to grammar and spelling |
Writing was somewhat confusing and not well organized and had little or no focus on the subject matter with significant grammar and spelling errors |
Writing is confusing and hard to follow with no organization while missing the point of the assignment entirely |
No Assignment |
|
Total Points ____/10 |
Additional Comments: |
Discussion Question Grading Rubric
|
Points |
Excellent Pass |
Good Pass |
Poor Fail |
No Response Fail |
|
Original Posting PASS/FAIL |
Original post reflected good focus to the discussion with well thought out ideas and appropriate grammar and spelling |
Original post responded to the topic in a general fashion but failed to organize them well and had a few mistakes in regard to grammar and spelling |
Responded with little or no focus to the discussion and contained short, irrelevant and/or confusing commentary with significant grammar and spelling errors |
No posting |
|
Reply to fellow student PASS/FAIL |
Response to fellow student reflected good focus to the post with well thought out ideas and appropriate grammar and spelling |
Response to fellow student in a general fashion but failed to organize them well and had a few mistakes in regard to grammar and spelling |
Little or no focus to the post and contained short, irrelevant and/or confusing commentary with significant grammar and spelling errors |
No posting |
|
Total Points PASS/FAIL |
Additional Comments: |
Academic Integrity/ Plagiarism
Cheating (dishonestly taking the knowledge of another person whether on a test or an assignment and presenting it as your work) and plagiarism (to take and pass off as one's own the ideas or writing of another) are a serious issue. While it is legitimate to talk to others about your assignments and incorporate suggestions, do not let others "write" your assignments in the name of peer review or "borrow" sections or whole assignments written by others. We do get ideas from life experiences and what we read but be careful that you interpret these ideas and make them your own.
I am aware that many types of assignments are available on the internet and will check these sources when there is legitimate suspicion.
Penalty is a zero on the assignment. In cases where there is a major or continuous breach of trust, further discipline, such as an "F" in the course, may be necessary.
The major consequence of any form of cheating is damage to your character and the result of trust and respect.
Disability Accommodations
Students who have a disability and wish to request an academic accommodation should contact Jim Gepperth, the Disabilities Services Coordinator and Academic Dean. The student can request an accommodation at any time although it is encouraged to do so early in the enrollment process. The student should complete an accommodation request form which begins a conversation between the school and the student regarding the nature of their disability and an accommodation that would help the student succeed in their program. The school may request documentation regarding the disability to address the accommodation request effectively. The school will communicate to the student the type of accommodation arranged. This process typically follows a team approach, bringing together persons from the academic department (including the instructor) and personnel from other departments as necessary. Additional information on disability accommodations may be found in the Lakewood University Catalog.
Disability Services Email: disabilityservices@lakewood.edu
Supplemental Texts
You can use the following resources to assist you with proper source citation.
American Psychological Association Style Guide- https://www.mylakewoodu.com/pluginfile.php/118179/mod_resource/content/1/APA%20Style%20Guide%207th%20edition.pdf
The Purdue OWL website is also a helpful resource for students. Here is a link to the OWL website: https://owl.purdue.edu/owl/research_and_citation/apa_style/apa_formatting_and_style_guide/general_format.html
Library
Mary O'Dell is the Librarian on staff at Lakewood University
She is available by appointment. You can make an appointment with her by emailing her at modell@lakewood.edu or call at 1-800-517-0857 X 730
You may also schedule a meeting at this link: https://my.setmore.com/calendar#monthly/r3a761583354923270/01032020
She can assist you with navigating LIRN, research, citations etc.
Support
Each student at Lakewood University is assigned a Success Coach. Your Success Coach exists to assist you with academic and supportive services as you navigate your program. They will reach out to you, often, to check-in. Please use the resources they offer.
Student Services is available to assist with technical questions regarding Lakewood University and all services available to you.
1-800-517-0857 option 2
info@lakewood.edu
studentservices@lakewood.edu
Career Services
Students are offered Career Services at any point as they journey their academics at Lakewood University.
1-800-517-0857 option 2
careerservices@lakewood.edu
Objectives
- Understand what electronic commerce is and how it has developed. Gain a basic understanding of the protocols that power the Internet and the World Wide Web. These include TCP/IP, SMTP, HTTP, HTML, and XML.
- Learn how companies choose the best revenue model and then craft the optimal user experience to attract and keep customers
- Learn the marketing techniques and strategies used by companies. These include online advertising, email marketing, and social media
- Learn how the web is used for B2B transactions. Learn how electronic data interchange (EDI) works and how it has evolved. Learn how social networks are monetized
- Become familiar with legal issues such as taxes, ethical concerns, and intellectual property concerns. Learn the hardware and software aspects of a web server and the operating systems and web server software
- Become familiar with web hosting services and electronic commerce software. Become familiar with security risks in electronic commerce and how to implement security
- Understand how payments are processed for electronic commerce and the most common payment systems
- Learn how to plan an electronic commerce business venture. This includes the tasks of financing, development, and staffing
Lessons
- Introduction to Electronic Commerce
- Technology Infrastructure: The Internet and the World Wide Web
Study Course Syllabus
Read Chapters 1 & 2
Participate in the Discussion Forum
Complete Assignment 1
Lesson Evaluation
- Selling on the Web
- Marketing on the Web
Read Chapters 3 & 4
Participate in 2 Discussion Forums
Lesson Evaluation
- Business-to-Business Activities: Improving Efficiency and Reducing Costs
- Social Networking, Mobile Commerce, and Online Auctions
Read Chapter 5 & 6
Participate in the Discussion Forum
Lesson Evaluation
- The Environment of Electronic Commerce: Legal, Ethical, and Tax Issues
- Web Server Hardware and Software
Read Chapter 7 & 8
Participate in the Discussion Forum
Lesson Evaluation
- Electronic Commerce Software
- Electronic Commerce Security
Read Chapter 9 & 10
Participate in the Discussion Forum
Lesson Evaluation
- Payment Systems for Electronic Commerce
Read Chapter 11
Participate in the Discussion Forum
Lesson Evaluation
- Planning for Electronic Commerce
Read Chapters 12
Participate in the Discussion Forum
Complete Assignment 2
Lesson Evaluation
Complete Assignment 3
Complete the Final Exam
Request the Next Course
Lesson Evaluation
THANKS FOR A GREAT CLASS